Providing hockey programming to
keep kids connected to school.
Supporting teachers &
students with mental
health initiatives
Offering a summer camp
and outdoor experience.
Supporting teachers &
students with mental
health initiatives
BUY 50/50


"Providing underserved youth in Manitoba the opportunities they need to fulfill their ultimate potential."


The True North Youth Foundation (TNYF) consists of three core programs, Camp Manitou, Project Eleven, and Winnipeg Jets Hockey Academy.

These programs empower underserved youth in our community to achieve their potential through consistent health, wellness, and activity programing that integrates into their school curriculum from kindergarten to grade twelve. The TNYF works closely with its team of motivated board members, True North employees, and our professional hockey teams and venues (Bell MTS Iceplex and Camp Manitou) to provide youth a positive, engaging and nurturing environment to grow.

While supporting youth, TNYF collaborates with external partners in business, government, education, and other sectors to reach more youth, more often in our community.


True North Youth Foundation Chase the Ace draws give Jets fans another chance to win

by Jason Friesen

Winnipeg Jets and Manitoba Moose fans have loyally supported the True North Youth Foundation (TNYF) through the purchase of 50/50 tickets at games over the seasons and now there is another exciting way to support the TNYF – and win – through the foundation’s Chase the Ace draws, beginning today. To play, fans can purchase tickets for the C... read more ›

Beaulieu’s participation in P11 a boost for kids, and his own well-being

by Mitchell Clinton

Nathan Beaulieu is quick to point out his favourite part of Project 11: classroom visits. Sure, they’re virtual classroom visits at the moment. But that hasn’t stopped the 28-year-old Beaulieu and his fiancée, Katie Carpenter, from chatting about the importance of mental health with students of all ages. The True North Youth Foundation... read more ›

WJHA makes hockey a haven for young girls

by Jason Friesen

The hockey rink has become a home for Winnipeg Jets Hockey Academy (WJHA) student Vera. That isn’t a statement that is necessarily going to turn any heads – at least not anymore. For Vera’s mother Alena though, that fact would have once caught her off guard. “The WJHA introduced Vera to an exciting world of hockey. As a person who gre... read more ›

Behind the scenes of the construction of Camp Manitou’s new lake

by TNYF Staff

Camp Manitou’s new 11-acre expansion has seen plenty of activity over the past several months as crews have worked to construct the new 2.6-acre custom-made lake that aims to be ready for fall 2021. Heavy machinery has been on the site building an infiltration gallery in preparation for filling the lake with water from the Assiniboine River. E... read more ›

True North Youth Foundation