Providing hockey programming to
keep kids connected to school.
Supporting teachers &
students with mental
health initiatives
Offering a summer camp
and outdoor experience.
Supporting teachers &
students with mental
health initiatives


"Providing underserved youth in Manitoba the opportunities they need to fulfill their ultimate potential."


The True North Youth Foundation (TNYF) consists of three core programs, Camp Manitou, Project Eleven, and Winnipeg Jets Hockey Academy.

These programs empower underserved youth in our community to achieve their potential through consistent health, wellness, and activity programing that integrates into their school curriculum from kindergarten to grade twelve. The TNYF works closely with its team of motivated board members, True North employees, and our professional hockey teams and venues (Bell MTS Iceplex and Camp Manitou) to provide youth a positive, engaging and nurturing environment to grow.

While supporting youth, TNYF collaborates with external partners in business, government, education, and other sectors to reach more youth, more often in our community.


The Unsung heroes of the Winnipeg Jets Gala Dinner

by Adrian McMorris

Last Wednesday, the True North Youth Foundation hosted its seventh annual Winnipeg Jets Gala Dinner. The evening was presented by Scotiabank and hosted by Scott Oake. The event featured a fun money casino hosted by the players and coaches from the Winnipeg Jets and Manitoba Moose. With the help from the Winnipeg community, this year's gala dinner r... read more ›

First Shift program takes over Learn to Play, but core values stay the same

by Jason Friesen

All NHL hockey players remember their first shift in the league. It stands out as a pivotal moment where they ‘made it’. A group of NHL alumni are helping kids get that ‘first shift’ feeling as well, not in the NHL obviously, but by putting them on skates for the first time. The Winnipeg Jets have been involved in this kind of programmin... read more ›

Strides of Success

by TNYF Staff

Alexa has always been a quiet, respectful and determined individual. She joined the Winnipeg Jets Hockey Academy (WJHA) in Grade 6 at Ness Middle School and from the beginning was a great teammate, consistent attendee and one of the hardest workers on the ice. Coaches always took note of her attitude and work ethic and in Alexa’s fifth year in... read more ›

Hockey is For Everyone

by TNYF Staff

It’s been a long road for Rahaf and her family, but she has finally found a new home with the Winnipeg Jets Hockey Academy (WJHA). After her family left Syria for a better life in Canada, Rahaf joined the WJHA in Grade 2 at Brooklands Elementary School and despite never seeing snow or ice before, she could barely contain her excitement when she p... read more ›

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